“We brought Heroic Aspirations in for a whiteboard strategy session to assess the drop-off points in our user experience. We covered our goals and inspiration, outlined the user flow and messaging, and identified high priority things to change. We couldn't be happier with the result. After making the changes, our core flow funnel completion rate went up 300%!”
“Working with Joni was a dream. Joni understood my vision for the project and was able to translate that vision into a solid plan followed by thorough and quality implementation. I was able to trust that this project was in good hands and therefore so was our audience. Being able to let go and let Joni take the lead was a gift to me as a business owner. I look forward to working with her on many projects to come!”
“What would we have done without Joni this past June? She played such a pivotal role in helping us gain the brand clarity and game plan necessary to launch Velé. As we were crowdfunding / pre-selling our first round of production, we were constantly juggling marketing initiatives and pivoting sales strategies. In the midst of our chaos, Joni helped us to keep asking why to dig deep into the heart of our brand and find our unique, compelling story. From there, Joni walked every step with us in planning our launch strategies to put our story in motion. From our pre-sale on social media, to clarifying our e-newsletter campaigns, Joni not only helped us refine our why as a brand, but communicate our story to rally our audience to turn Velé into a reality.”
“Joni’s workshop helped me get a better understanding of a modern marketing and sales funnel. She taught me to rethink all my current marketing tactics, and even brainstorm new ones, in order to create more effective strategies aligned with my funnel that have helped increase my brand exposure and profit.”
